Skip to main content

Posts

Showing posts from February, 2018

'Straight Outta Compton' Trailer Analysis

Straight Outta Compton 'Straight Outta Compton' is an American biographical film directed by F. Gary Gray, depicting the career of a gangsta rap group N.W.A's struggles in their troubled and dangerous society. The trailer was produced by Legendary Pictures and distributed by Universal Pictures. The film was both a commercial and critical success. It made over $200 million against its budget of $50 million. It became the highest grossing music biopic of all time and was nominated for an Oscar for Best Original Screenplay. The film made use of digital marketing opportunities. In August 2015 Beats by Dre launched a campaign to pre mote the film. People were encouraged to promote their own town as 'everyone is straight outta somewhere', by creating custom memes. The company also created a special edition of the wireless headphones. The #straightouttacompton campaign was the biggest social media campaign of 2015 across all platforms with 11 million website...